PIPERS SUMMER GARDEN PARTY

THE RESULTS

THE BRIEF

Bring Waitrose & Partners' "Perfect Summer Pairings" campaign to life with the Piper's Garden Party - a summer celebration of great food, drink and entertainment.

THE EXPERIENCE

A living foliage wall with illuminated Piper's and Garden Party signage framed the photo moment, while an Aperol Spritz bar, tasting tables and lawn entertainment kept guests refreshed throughout the afternoon.

Brand ambassadors welcomed guests and guided them through the pairings experience, creating a relaxed, shareable brand moment for suppliers, buyers and guests alike.